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Home MICHIGAN Semiconductor shortage holds up Stellantis subscription launches

Semiconductor shortage holds up Stellantis subscription launches

Semiconductor shortage holds up Stellantis subscription launches

The maker of Jeep SUVs and Chrysler vehicles is eager to offer customers some new retail schemes, executives say, but the shortage of semiconductors is holding up the launch.

Stellantis NV has piloted a subscription-based model at a few dealerships nationally, Jeep CEO Christian Meunier told The Detroit News from the floor of the Detroit auto show. The program would allow owners to swap out vehicles from within the Stellantis family of brands, giving a Jeep Wrangler owner, for example, access to a Chrysler Pacifica minivan or a Ram 1500 or Jeep Gladiator pickup truck for a limited time.

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The Detroit News

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